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Stereophile LOVES PrimaLuna’s ProLogue Premium Power Amp!

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Stereophile LOVES PrimaLuna’s ProLogue Premium Power Amp!

In the November, 2016 issue of Stereophile, just released, reviewer Herb Reichert raves about the PrimaLuna ProLogue Premium Power Amplifier.

His conclusion: PrimaLuna’s ProLogue Premium has become my new reference for low-power, high-value amplification. Class A sound at a Class C price” It doesn’t get any better than that!

The Fun begins on Page 83: please check it out!

Press Release – BRINKMANN ROCKS THE ROCKIES!!!

By Reviews

Brinkmann

For Immediate Release                                                                                                                                                     

For More Information Call: Anthony Chiarella

(201) 690-9006  anthony@ssvreps.com

BRINKMANN ROCKS THE ROCKIES!!!

–Brinkmann Source and Electronics Win “Best of Show”—

 October 13, 2016: Brinkmann Audio has been awarded “Best of Show” by TAS reviewer Steven Stone. Making its North American debut at last week’s Rocky Mountain Audio Fest (RMAF), Brinkmann’s MQA-ready Nyquist Digital-to-Analogue Converter ($18,000) received universal acclaim from Press, Manufacturers and Attendees alike who praised its transparency and resolution combined with analogue-like bloom and sweetness.

In his RMAF Show Report (http://www.theabsolutesound.com/articles/rmaf-2016-show-report-steven-stone/) , Stone noted “It was the only small-sized room with full-range speakers that had deep bass without midbass bloat.” Brinkmann’s Marconi Line Preamplifier and MONO Power Amplifiers distinguished a playback chain that also included Vandersteen 5A Carbon Loudspeakers, HRS Component Stands and Isolation Bases and Audioquest cabling. A “Real-World Reference System,” Brinkmann components are notable for delivering state-of-the-art performance in compact and affordable packages. With Nyquist—The Digital Source So Good, Only An Analog Legend Could Have Built It—Brinkmann designers Helmut Brinkmann and Dr Matthias Luck have established a new benchmark for digital decoding.

Our thanks to Stephen Stone for recognizing the qualities which make Nyquist—and Brinkmann Audio—so special.

Nyquist will ship Q4, 2016, at an MSRP of $18,000

About Brinkmann Audio Systems

Founded in 1985 by Helmut Brinkmann, Brinkmann Audio Systems is one of the few companies to design and manufacture every source and electronic component in the audio playback chain. Engineering simplicity and product longevity are the cornerstones of the Brinkmann design philosophy. All Brinkmann Audio components are handcrafted in Germany from German-made parts and subassemblies. Renowned for creating a full line of tonearms, cartridges, phono preamplifers and turntables crowned by the State-of-the-Art Balance, Brinkmann’s analog expertise has led them to the new, “MQA-ready” Nyquist: the Digital-to-Analogue Converter so good, only an analogue legend could have built it!

For more information visit www.brinkmann-audio.com

All The Best Salesmen Are “Phone-y”

By Anthony's Blog

Remember when we called it “The Information Superhighway?”

The internet has revolutionized the way we live, as well as the way we do business but, for all of its advantages, the internet has atrophied the skills of our salespeople. This problem became apparent last week while I was chatting with one of our dealer’s salesmen. It was a gorgeous day in Manhattan, so the streets were jammed but the store was empty. One of the guys, an industry veteran, was bemoaning the lack of business. “How am I supposed to make a living?” he complained. I looked around the sales floor which was entirely empty except for two salespeople, both of whom were web-surfing, and replied “Well, why don’t you call some of your “Regulars,” ask them how they’re enjoying their systems and invite them to check out some of your newest product arrivals?”

From the look on his face, you’d swear I asked the guy to lend me money.

“I don’t have time for that,” he shrieked. I pointed out that the store was empty and he was, in fact, doing nothing. “I don’t want to hassle my customers,” he countered, “Besides, the owner sends out e-mail blasts whenever something new arrives.”

Where do I begin? First of all, salesmen aren’t “Hassling” their customers by placing the occasional call. Good salesmen in every industry constantly work their regulars and, so long as they’re not continually pushing for sales and asking for money, customers appreciate the personal attention. More worrisome is the comment about e-mail blasts. We’re quickly becoming a world wherein any sort of spoken communication is being replaced by e-mail. Whatever you think about this from a social interaction standpoint, it’s a terrible business decision.

Much as e-mails are an indispensable means of communicating detailed information to large groups, they’re NOT a replacement for phone calls. We know that e-mails are only opened by a small percentage of recipients, even fewer actually read them and a still smaller group takes action. On the other hand, phone calls have a very high rate of success. The downside? Whereas hundreds of clients can be reached with a single blast, phone calls are time- and labor-intensive, as each client must be phoned individually; in other words, phoning one’s customers requires effort and, sadly, I see fewer and fewer salespeople willing to expend that sort of effort. Of course, they have no problem complaining about not making money.

If you think this is an indictment of AV salesmen, you’re wrong. It’s an indictment of their superiors! This sort of behavior couldn’t exist were it not tolerated by store owners. When I worked at Harvey in the early ‘90s, salesmen were required to make regular phone calls, usually with some sort of “Call to action” to intrigue our customers. And it worked! I want to say that most of the guys added 10-15% to their income during the slow Summer months and, since the store was “Dead,” we didn’t ignore a single customer. Thing is, if my Store Manager hadn’t forced me, I wouldn’t have made a single call! I wouldn’t have made that extra money, either.

The moral of the story: Bosses, plan a series of meaningful messages and make your salespeople execute. You’ll all be happier!

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